The Product Manager is responsible for managing the product throughout the Product Lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering, to deliver winning products. It also includes working with sales, marketing and support to ensure revenue and customer satisfaction goals are met. The Product Manager’s job also includes ensuring that the product and marketing efforts support the company’s overall strategy and goals.

The Product Manager is expected to:

  • Gain a deep understanding of customer experience, identify and fill product gaps and generate new ideas that grow market share, improve customer experience and drive growth
  • Define the product strategy and roadmap with prioritized features and corresponding justification
  • Translate product strategy into detailed requirements and prototypes
  • Work with external third parties to assess partnerships and licensing opportunities
  • Be an expert with respect to the competition
  • Develop the core positioning and messaging for the product
  • Set pricing to meet revenue and profitability goals and deliver a monthly revenue forecast
  • Act as a leader within the company, work closely with various teams to deliver with quick and effective time-to-market plan


  • Minimum of 5 years experience as a Product Manager or equivalent, in the digital fields
  • Demonstrated success defining and launching excellent products, and proven track record of managing all aspects of a successful product throughout its lifecycle
  • Excellent written and verbal communication skills
  • Excellent teamwork skills
  • Proven ability to influence cross-functional teams without formal authority
  • Experience building and managing B2B applications

Examples of Previous work

  • Examples and at least one sample of an effective product requirements document delivered in the past
  • Examples of successful products conceptualised and launched in the past
  • Breakdown of Involve’s product offering identifying what it’s used for, who are it’s advertisers and who are it’s publishers and how they use the product